{"version":"1.0","provider_name":"UraUraTour","provider_url":"https:\/\/urauratour.com\/en","author_name":"Assigned after confirmed","author_url":"https:\/\/urauratour.com\/en\/guide\/undecided-en","title":"[July 13th\u201316th Only!] First-time Gion Matsuri 100-minute Tour ~Easy explanations for Beginners~ - UraUraTour","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"cOieCSAvAB\"><a href=\"https:\/\/urauratour.com\/en\/plan\/jp-kyo-0060-jp\">[July 13th\u201316th Only!] First-time Gion Matsuri 100-minute Tour ~Easy explanations for Beginners~<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/urauratour.com\/en\/plan\/jp-kyo-0060-jp\/embed#?secret=cOieCSAvAB\" width=\"600\" height=\"338\" title=\"&#8220;[July 13th\u201316th Only!] First-time Gion Matsuri 100-minute Tour ~Easy explanations for Beginners~&#8221; &#8212; UraUraTour\" data-secret=\"cOieCSAvAB\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/urauratour.com\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/urauratour.com\/wp-content\/uploads\/2026\/03\/gionmatsuri29-e1715049703789.jpg","thumbnail_width":682,"thumbnail_height":682,"description":"Gion Matsuri is more interesting if you know more! Learn how to enjoy the festival\u266a  Gion Matsuri is one of Kyoto's three major festivals and one of Japan's three major festivals. But why is it so famous? What is Gion Matsuri in the first place? If you join this tour, you will fully understand \"What is Gion Matsuri!\" Of course, those who are not visiting for the first time are also very welcome!  \"Yamahoko\" floats are one of the main attractions of Gion Matsuri. You can enjoy the festival even more just by knowing the unique characteristics and meanings of each float's shape. Gion Matsuri is not just busy and fun! Night stalls with delicious food are great, but we will show you how to enjoy Gion Matsuri during the day, which is different from the night!  If you know how to enjoy it, July in Kyoto will be even more fun!"}